iMarketing Podcast

Why Listen?

Because the Marketing and media industry is in rapid change mode. It seems each day there is a new Marketing technology, vehicle, system or service that is dramatically changing your business or job. 

iMarketing Podcast sessions are a mix of interviews with industry experts and topic and lesson guides on Marketing technologies, systems & services. 

iMarketing Podcast is available on Spotify, Pandora, Audible, iHeart Radio and most podcast networks.

Be and Expert Guest

If you or someone you know would like to be interviewed on iMarketing Magazine Podcast, go to: 

Podcast Sessions

iMarketing Magazine podcast helps companies, industry professionals and enthusiasts to discover, select and implement marketing tools, campaigns and projects.

iMarketing Podcast Host - Lawrence Harte

Lawrence Harte Expert

Lawrence Harte is a tech media evangelist with a passion for discovering, understanding, and clearly explaining how to implement internet marketing tools, platforms, and services. He is the founder of four industry magazines, a technology and business education program, and more than a dozen conferences. From 2005 to 2020, he interviewed over 4,100 technology and business leaders across media, advertising, and digital industries. Lawrence helps organizations design and implement effective marketing systems, has collaborated on digital media and content production initiatives, and has served as an expert consultant to Google, Samsung, and other leading technology companies.

Session Topic and Guest Submissions:

If you or someone you know would like to be interviewed on OTT Business Podcast, please send an email to: podcast@OTTBusiness.com

Session 135 - AI Video Compression: The Key to Reducing Bandwidth and Increasing Quality for OTT Services

Session 134 - Mobile Streaming Optimization for OTT and Streaming TV Provider

Session 133 - TV Metaverse Show Production and Hosting

Session 132 - How to Launch High-Impact Pop-up TV Channels for new OTT Revenues

Session 131 - OTT and Streaming TV Fan Engagement using UGC

Session 130 - Extended Reality XR Monetization and Implementation Options

Session 129 - Remote Video Production and Direction

Session 128 - Virtual Production

Session 127 - OTT Engagement Analytics

Session 126 - OTT Content Distribution

Session 125 - TV App Development

Session 124 - TV and OTT Cross-Media Advertising

Session 123 - TV Advertising Attribution

Session 122 - Advanced TV Advertising Implementation

Session 121 - OTT Advertising and Optimization

Session 120 - How to Become a Valuable OTT Service Provider

Session 119 - Cloud Video Production and Distribution

Session 118 - Licensing Music for Movies, TV Shows, Games, and Videos

Session 116 - Delivering OTT Subscriber Value

Session 115 - Monetizing Movie and TV Metadata Through New Consumer Engagement Options

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