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companies that also provides a report
once the links are integrated into the other web sites.
Rich Stark, Managing Partner of SEO
Marketing Team states, “Many people who are versed in search engine
marketing know that back links are an integral part of the process.
Our new programs have been shown to boost a web site’s ranking within
weeks. For some companies, even that 5 or 6 position jump can be the
difference between tens and hundreds of new leads and sales.”
The addition of these packages adds
more services to an already complete line up of marketing services
that really help companies drive traffic to their web sites for sales
and leads. The company specializes in marketing for Yahoo, Google, and
Bing and also maintains a proprietary search engine marketing software
called BareTrax which tracks the results of internet marketing
campaigns.
Through
the services already provided and the tracking software that was
developed by Stark Logic (a partner of SEO Marketing Team), the
company has built a comprehensive internet
marketing agency that
can drive traffic to any web site through different medium.
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LiveDeal Announces InstantAgency for Small
Businesses
Jun 12,2010—LiveDeal, Inc. (NASDAQ: LIVE), a
Las Vegas based provider of Internet marketing services for small
businesses, announces the launch of InstantAgency®, a suite of
powerful online advertising and marketing tools that give small
businesses access to agency quality at an affordable price.
InstantAgency simplifies online marketing while increasing marketing
presence.
LiveDeal customers are small business owners
who work 24/7 to deliver real value to their customers in their own
communities with little time left over to craft the powerful,
multi-faceted, online marketing and advertising programs that today’s
world demands. LiveDeal has stepped up to this challenge, drawing from
a decade of experience as a directory provider, to launch the first
two products in InstantAgency’s suite, InstantProfile® and
InstantPromote®.
InstantProfile enables small businesses to
advertise online effectively and communicate powerfully with their
customers. Subscribing to InstantProfile gives the small business
owner advertising and customer communication options that they can
manage themselves, including distribution to the top Internet
directories, search engine submission, and the ability to broadcast
announcements on some of the most popular community and social
networking sites.
For small business owners looking for more
than basic advertising and trying to figure out how to eliminate
wading through a complex and confusing array of advertising choices,
InstantPromote acts like an agency at a fraction of the cost with
agency-level access to social media, mobile devices, and online
advertising. InstantPromote provides the marketing expertise to reach
and retain customers and save almost 75% of the price of individually
purchased products and services.
Kevin Hall, President and COO of LiveDeal,
commented, “We are committed to develop and deliver online and other
related services that meet the needs of our small business customers.
We understand their need to have compelling and cost-effective ways
for them to reach and retain their customers. |
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Our first two
InstantAgency services, InstantProfile and InstantPromote, give our
customers the choice of a range of effective
UBM TechWeb's
CreateYourNextCustomer.com
Launches New Online Marketing and Media RFP Tool
SAN FRANCISCO, June
30 -- UBM TechWeb announced the launch of a new online RFP tool on
CreateYourNextCustomer.com, an innovative website featuring
insights and best practices for technology marketers. In an era of
marketing automation, the online RFP submission tool provides a fast
and efficient way to construct and submit RFPs while significantly
simplifying the process for technology marketers.
CreateYourNextCustomer.com's RFP tool provides technology marketers
and media planners access to the full suite of UBM TechWeb's brands
and products for robust and cross platform media proposals.
Designed specifically to meet technology marketers and media
planner's requirements, the tool features point and click
functionality and allows for RFPs to be delivered to UBM TechWeb
account executives in real time. Marketers receive immediate
follow-up to review and discuss campaign objectives, and a formal
proposal is developed to meet the client's goals and engage the
targeted audience.
"CreateYourNextCustomer.com's
online RFP tool was developed based on feedback from tech marketers
and media pros that require self service functionally and 24/7
access to our products and services," said Scott Vaughan, Vice
President of Marketing for UBM TechWeb. "It provides a higher level
of service for our customers enabling automation on both ends and
ultimately faster time to market."
ClearSight Unveils New Audience Targeting Method
for Display Advertising
June 28, 2010 -- ClearSight Interactive
announced the launch of a first-of-its-kind audience targeting
suite, ClearProfile, to enable brand marketers to greatly expand
their Internet display advertising. Using ClearProfile, Advertisers
will be able to identify and deliver banner ads to prospective
customers based on proven offline demographic and psychographic
purchase propensities plus geographic purchase intensities.
“We’ve invested a lot of R&D to find a
privacy compliant way to utilize for online advertising all the data
advertisers and agencies use for TV, radio, direct mail branding and
market-share oriented advertising,” said Tom Alison, CEO of
ClearSight Interactive. “We all know that birds of a feather flock
together and that every advertising campaign should allocate some
funds to heavy-up on heavy buyer areas. Personally, I like to fish
where the fish are. ClearSight can identify the hot spots.”
Unlike most of today’s behavioral targeting,
ClearProfile brings a dataset that profiles over 40 million online
users who have granted permission to receive relevant marketing
communications. Rather than identifying individuals personal
behavior through use of a cookie, ClearProfile models IP Address
geo-locations to neighborhoods through self-submitted
permission-based website registration data and integrates
traditional offline
aggregated data indexed at the Zip+4 and
census block level.
“While online advertising has aggressively
pursued individual-level behavior, in reality, relevant, effective
marketing can be achieved for many products and brands through
traditional neighborhood clustering techniques that have been
utilized offline for over 25 years,” noted Tim Daly, SVP of
Marketing Operation and co-founder of ClearSight Interactive. “Until
now, data solutions in the marketplace for IP geo-location have
failed to deliver the necessary user proximity for real audience
targeting beyond city or DMA.
With ClearProfile, marketers can now
effectively gain collective mass reach into the neighborhoods that
have prospects with a high likelihood of product interest, usage and
purchase.”
Through exclusive data partnerships,
ClearProfile offers over 180 audience targeting segments and more
are on the way. Segments include demographic details ranging from
the presence of children in the household and home ownership to
psychographic attributes such as automotive preferences, financial
investment activity and frequent travel behavior. |
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Online Ad Spend Bouncing Back After Tough Year
JUNE 16, 2010- eMarketer
estimates that US online advertising spending will reach $25.1 billion
in 2010, representing 10.8% growth over last year. Relatively healthy
economic gains, along with the ongoing shift of marketing dollars from
traditional to digital media, have contributed to the double-digit
increase.
“Still, economic blue skies are not seen
everywhere in the ad world,” said David Hallerman, eMarketer senior
analyst and author of the new report “US Ad Spending: How Big Is the Bounceback?”
“Ironically, spending growth online is partially attributable to
economic instability.
“The anxiety attached to the still-healing
economy encourages marketers to bet more on ‘sure things’—and
the ability to measure Internet ads, especially search, makes them
more sure than most traditional ad spending,” he said.
Steady gains in online ad spending will mean an
additional $11 billion flowing into the space over the next four
years, increasing the Internet’s share of total media ad spending
from a bit more than 15% in 2010 to over 20% in 2014.
In addition, both offline and online ad spending
models are being restructured by the shift toward more non-advertising
marketing. In the online space, marketers are focusing more on social
media and building up their Websites or brand microsites. The new
marketplace is a rapidly evolving ecosystem built on top of the social
Internet—blogs, Twitter, Facebook, word-of-mouth and viral
campaigns.
“As marketers look to engage their audience with
relevant, trustworthy messages, that means smaller shares of marketing
budgets going to traditional forms of advertising,” said Mr.
Hallerman. “For that reason, the spending numbers alone fail to
capture the full extent of online marketing’s growth.”
eMarketer’s online ad spending projections are
also supported by strong search spending, fast-growing outlays on
online video advertising and steady spending on banners.
SEO Marketing Team Introduces New Program to Buy Back
Links Packages
San Diego, CA, June 18, 2010 --(PR.com)--
SEO Marketing Team announced that in addition to monthly SEO services,
the company will be providing link building packages for those
companies who are already doing search engine marketing and are just
looking for a boost with additional one way back links.
In search engine marketing, having
one way inbound back links with anchor text equal to the web sites’
targeted keywords helps web sites get on the first page of the search
results for those keywords. By creating a package of back links from
social bookmarking web sites, blog posts, article directories, and
even video submissions, SEO Marketing Team will be able to show some
companies the progress they can make for search engine positioning for
non competitive keywords in a matter of weeks. For more competitive
keywords, this program will help by augmenting what these companies
are already doing.
SEO Marketing Team has carefully
chosen the web sites for back link purposes and boasts link building
from PR5 web pages up to PR9. Having researched over 50 other link
building providers, SEO Marketing Team is one of the few |
